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Us & Them: Stay Or Go — Part 1: The Stayers

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Trey Kay, Todd Melby
A graphic featuring the West Virginia state in yellow. Behind the state is a purple color. Text on the graphic reads, Stay or Go? Part 1: They Stayers. The WVPB and Us & Them logos are also visible.

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While Americans disagree about many things when it comes to politics, elections and domestic and global affairs, most agree that a robust economy is essential for a strong nation. In recent months, nearly all U.S. states have shown economic growth, except West Virginia, and the state is not just losing jobs, it’s losing young people.

In this first of two Us & Them episodes, host Trey Kay talks with a number of young adults from the Mountain State about whether they will stay put or move to find their future elsewhere. This episode focuses on those who think they want to stay in West Virginia and are leaning toward building their lives here, even as they wrestle with whether they’ll findthe opportunities they need.

In a state where the death rate exceeds the birth rate and the workforce participation rate is the nation’s lowest, there are efforts to retain population. But some say the state needs to do something else to become more competitive.

This episode of Us & Them is presented with support from the Greater Kanawha Valley Foundation’s Narrative Change Grant.

Subscribe to Us & Them on Apple Podcasts, YouTube Music, Spotify, the NPR app and wherever you get your podcasts.


Two people, a young man and his grandmother. They are outside against a backdrop of grass and a river or pond. The boy is wearing a red shirt, and the woman is in a tan shirt. They are both wearing glasses, have brown hair, and are smiling at the camera.
Braxton Halstead, 18, and his grandmother, Joey Halstead, stand outside her home in St. Albans, West Virginia, overlooking the Coal River. Joey encouraged Braxton to enroll in Toyota’s 4T workforce development program, where he gained hands-on experience in advanced manufacturing as he considers whether his future will be in West Virginia or elsewhere.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

“I’m conflicted…There’s plenty of reasons for me to stay but there’s plenty of reasons for me to go. … Young people are leaving because we want better opportunities. We want a state that actually will take care of the surrounding towns to make it look better. … Really, that’s my main thing. Opportunities and jobs. That’s what West Virginia really needs to keep people and make people want to stay.”

Braxton Halstead

“He had a hard time as a freshman in high school. His grades weren’t very good and he thought he had the grade point average to play baseball and he made the baseball team. But of course, the coach checks GPAs and he was just a little bit short. He didn’t have the grades to play and that crushed him. … And he’s just excelled so and shown such an interest in it. And it’s really brought him around too, because it’s built confidence for him.”

Joey Halstead

Toyota Motor Manufacturing West Virginia’s Buffalo plant in Putnam County is home to the company’s 4T workforce development program, which gives high school students hands-on experience in advanced manufacturing. The facility is located in Buffalo, West Virginia.

Photo courtesy of the Charleston Area Alliance
The Toyota 4T Academy is a workforce development program that gives high school students hands-on training and exposure to careers in advanced manufacturing. Braxton Halstead participated in the program while considering his options after high school.

Courtesy

Learn more about the Toyota’s 4T Academy WV program.

David Rosier, president of Toyota Motor Manufacturing, West Virginia, addresses graduates of the Toyota 4T Academy in May 2026 at the company’s manufacturing plant in Buffalo, West Virginia.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

“I love telling stories. During the signing event, especially when we first added Putnam County, I met with some students that are in high school that are literally two miles from the plant. And I asked them, ‘Hey, you know, growing up, did you ever think about coming to work at Toyota before this program came along?’ And every single one of them said, ‘Nope, never thought of it.’ But here’s this big plant that’s literally two miles from their high school, but the difference was they didn’t understand what was happening inside the plant. So part of this recruiting process is they get a chance before they even commit to the program to be able to come into the plant and see what we do.”

David Rosier

Braxton Halstead receives his diploma and shakes hands with David Rosier, president of Toyota Motor Manufacturing, West Virginia, during the 4T Academy graduation ceremony in May 2026 at Toyota’s plant in Buffalo, West Virginia.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

“Before I told you I had no clue what I wanted to do after high school. And this gives me the chance to even, like, I could obviously stay here and continue to do what I’m doing right now. Or I could go out of state and apply to other Toyota plants there and just have a similar opportunity in a better place.”

Braxton Halstead 

Lilly Barickman, 25, is interviewed at West Virginia Public Broadcasting in Charleston, West Virginia. A Wheeling native and Marshall University graduate, Barickman is senior manager of communications and engagement for the West Virginia Chamber of Commerce and says she wants to build her career in West Virginia, even as she has watched friends leave after struggling to find work.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

“When I was graduating college, trying to find a job [was a challenge]. I always saw like all these people and I was like, why? … There’s so many people that have these really cool jobs in West Virginia and they do these great things and they’re doing really well for themselves, for their families. But all these other people were leaving because they say there’s nothing. And I’m like, oh, well there has to be. … And then I tried looking. And it was like nothing.”

— Lilly Barickman

Steve Roberts is president of the West Virginia Chamber of Commerce. In Us & Them’s “Stay or Go” reporting, Roberts contrasts West Virginia’s economic decline with states such as North Carolina that diversified beyond legacy industries and invested in infrastructure, education and new forms of economic growth.

Photo courtesy of the West Virginia Chamber of Commerce

“North Carolina found itself in a very similar place, probably I’m going to just say roughly in the 1960s. North Carolina still had tobacco wealth and North Carolina had banking wealth. And North Carolina had textile wealth. … But they looked around and they said it’s not gonna last. … We’ve got to make investments. And so what did they do? They made investments in air service. They made investment in roads and highways. Importantly, and very importantly, they invested in their schools and in higher education.”

— Steve Roberts

Learn more about West Virginia Chamber of Commerce.

The Academy of Careers and Technology, known as ACT, in Beckley, West Virginia, provides career and technical education for high school students and adults preparing for skilled trades and other in-demand careers.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

Learn more about Academy of Careers and Technology.

Kevin Bolen, adult education coordinator at the Academy of Careers and Technology in Beckley, West Virginia, is a former union electrician who later earned bachelor’s and master’s degrees. He says career and technical education can give young West Virginians a path to well-paying work while allowing them to stay connected to home.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

“That industry [project electrician] is a traveling industry. So you go where the work is, but you always come back home. You’re just a traveling worker is what you do. So West Virginia has always been my home. It’s never really changed from that. … I think most people want to stay in West Virginia if they’re from here and can. … But I think the majority of people stay close if they can.”

Kevin Bolen

Isaac Rinehart, 25, leads a Sunday service at Lester Baptist Church in Lester, West Virginia, where his father serves as lead pastor. Rinehart owns and operates an HVAC business in the Beckley area and is a graduate of Appalachian Bible College. He says he hopes to build his life in West Virginia and believes young families are essential to the state’s future.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

“We had friends when I was growing up in high school that would always say things like can’t wait to get out of here. They were looking for elsewhere, something probably new, something maybe exciting and following that ‘grass is greener’ trap. … If you have a mind to do it, you can make something out of anything. You have to have a mind to see it, but then character to stick through. … There’s challenges everywhere.”

Isaac Rinehart

John Rinehart, lead pastor of Lester Baptist Church and a faculty member at Appalachian Bible College, is photographed at his home on the college’s campus near Beckley, West Virginia. After spending part of his adult life outside the state, Rinehart returned to southern West Virginia, where he has watched the region adjust to major economic changes tied to coal, mechanization and the loss of jobs.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

“The leaders in West Virginia put all their eggs in the coal basket and it turned rotten and they didn’t make allowances for what else to be a part of. … Mechanization really hurt the area too. … It created higher paying jobs, but it required less people. So again, that was just something else they needed to change gears for, to provide employment for the people that mechanization would force them to have to change.”

John Rinehart

Brad D. Smith, president of Marshall University and former CEO of Intuit, stands beside a mounted sword he calls Excalibur in the “Roundtable Room” of his office suite at Marshall University in Huntington, West Virginia. Drawing on Arthurian legend, Smith uses the symbolism to illustrate his belief that young West Virginians should not simply search elsewhere for opportunity but help create it at home.

Photo Credit: Trey Kay/West Virginia Public Broadcasting

“‘That which you seek cannot be found. It must be made.’ That’s why Excalibur hangs on this wall. Take it from a guy who spent the first 22 years of his life in Kenova, West Virginia, dreaming of a way out, and every day after that dreaming of a way home. I’ve lived in the greatest places that people ever thought they wanted to live. I’ve lived in New York, I’ve lived in Dallas, Texas, I’ve lived in Atlanta, Georgia, I lived in San Francisco, I lived in San Diego, and you know what? I wanted to come home. Every day, I wanted to come home. … So why leave? Why not create the greatest thing right here? … I lost 36 years wandering in the wilderness. Come home.”

Brad D. Smith 

Learn more about Brad D. Smith.

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