Brad Goodall on Ona's 'American Fiction' and Why Mullets Matter

Since the show began almost two years ago, A Change of Tune has highlighted some of the best up-and-coming artists out of these West Virginia hills with podcast-y chats ranging from Bud Carroll to New God, Rozwell Kid to Coyotes in Boxes and beyond.

But those interviews have been a bit infrequent, and since West Virginia Day is coming up (not to mention A Change of Tune’s second birthday), we thought we’d do something special: 30 days, 30 brand new #WVmusic interviews that range from Morgantown alt-rockers and Parkersburg singer-songwriters to West Virginia music venues and regional artist management and beyond, all of which contribute to this state’s wild and wonderful music scene.

And today, we are chatting with Brad Goodall aka B. Goods aka keyboard player for up-and-coming Huntington band Ona. You can also add solo performer to that list of titles, as he’s been releasing EP’s and singles over the last few years. We chatted with Brad about his solo releases, his Ona relationship and what it means… to have a mullet.

Brad Goodall’s newest release is “Jewel City.” Catch him on tour with Ona throughout the year. Hear more #WVmusic on A Change of Tune, airing Saturday nights at 10 on West Virginia Public Broadcasting. And for more #WVmusic chats, make sure to go to wvpublic.org/wvmusic and subscribe to our RSS / podcast feeds!

Interview Highlights

Credit Sam Adkins
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Brad Goodall regularly performs at Black Sheep Burrito & Brews in Huntington, West Virginia.

On learning the piano:

I didn’t start playing piano until I was sixteen. There was always one in my house. I remember being real into making movies and making skate videos when I was twelve or thirteen years old, and then I was trying to make short films, but nothing ever got made because I needed my friends help and they never felt like doing it. So I kind of turned to music because it was something you could do by yourself, like piano. Thinking back on it, that’s kind of how I got into it. I was like, “Oh, I can just sit and play this in my room, and it fulfills the need that making movies or skateboarding fulfills.”

I learned to play piano from these two books, which I still have, which are still sitting on my piano. They were The Billy Joel Anthology and The Elton John Anthology. That’s literally how I learned to piano, from five or six songbooks that I bought around high school age.

On moving to New York City to play music:

When I was in college, I got kind of obsessed with the history of New York, especially because the jazz stuff introduced me to it. Then I developed my own curiosity towards it and took a couple of trips by myself, where I walked around with a backpack for a week. I came home to Huntington, I was just middling around town playing in restaurants, and I guess I needed some new experiences. So I sold my car and moved up there.

I didn’t know anybody either, which is kind of crazy. Most people don’t do that. No family members or friends, and I had one connection I made from a Craigslist ad. He was actually a nice guy, and he helped me a lot. That was all I had, really.

On playing covers:

When I go on YouTube and watch my favorite artists, they’re not usually playing covers. When you go to a concert, you want to hear them play their songs that they were lucky enough to write. You’re better off putting your energy towards writing than learning covers, definitely. If you’re just starting out and trying to learn to perform, sure, play some covers. That’s how I started. I use to play a Wilco cover, I use to play a Dawes cover, but I never play them anymore because you should be focused on writing. It’s more important than learning covers.

I feel like cover bands, it’s kind of cheap. Not in an insulting way at all, but it’s kind of cheap because there’s not really any risk there. The songs are road-tested. If you’re playing a song that sold 3 million copies, even if you butcher it, you’ll still get a response from the crowd after they hear the first lyric or chord change. In the end, people want to hear what your thoughts are, what your musical ideas are, and that’s always what will survive longer than a cover act.

On joining the band Ona:

Credit Josh Saul
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Ona is (from left to right) Bradley Jenkins, Zack Owens, Zach “Jeeter” Johnson, Max Nolte and Brad Goodall.

I was in North Carolina when they called me, when they were kind of hinting of offering the gig to me. I had booked a two-week tour with my friends, and I had one month to go up there to get my stuff in New York and come back to Huntington. We were rehearsing and hanging out as soon as I got back, but I didn’t play with them until Marshall’s FEST. It was my first real experience performing with them, and we had a good time. I was probably rehearsing with them for a month before I performed.

I grew up with all of Ona’s members except Max Nolte. I grew up with Zack Owens because we went to the same public schools and skateboarded together. I knew Zach “Jeeter” Johnston from skateboarding as well, just rolling around together with the local skate scene. I knew Bradley Jenkins from high school, and I know people were already kind of talking about him then. When I got to college, I had this really terrible party house, and Bradley would sometimes come over and play guitar on the porch, and we would talk about music. We were like eighteen, and he was just starting to make home recording and stuff. I wasn’t writing music at the time, but he was definitely more serious than I was at the time. I didn’t know Max until I got home and joined Ona.

I wouldn’t have come home and joined if I hadn’t known these guys as well as I did. I thought it was a cool offer from a cool band, but had it not been old friends, I don’t think I would have joined.

Credit Brian Blauser/Mountain Stage
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Brian and his trusty electronic steed, rehearsing for Ona’s 2016 performance on Mountain Stage.

On the experience of joining a pre-existing band:

There were tons of inside jokes, and I didn’t know what they were talking about. That was a big thing I noticed like, “Yeah, this is a brotherhood, and I’m this new guy standing on the wall.” I did notice that right as I got back. Bands that hang out together all the time, and we do hang out together all the time, there’s definitely a language (like a pig-Latin) that develops in a band. You either know it or you don’t. It took me a long time to catch on to a lot of the stuff they were talking about and how they interacted. But musically, they let me do my thing. Nobody was telling me how to play, and they still don’t tell me how to play. I have learned how to scale it back because when you’re playing jazz, you’re filling every single gap all the time. But for indie rock, it’s all about honoring the song, giving it enough so that you are giving the ear enough to grab a hold of.

On performing with Ona on NPR’s Mountain Stage with Larry Groce:

That was definitely one of the most show business-serious things I’ve done. That was definitely a home game, for sure. I was super nervous, we were taking our deep breaths side stage and saying, “Ok, let’s go and have fun and play. Focus. Get in the zone.” And then when we sat down, someone from the audience yelled something funny at us, and the nervousness went away immediately because I knew: this was our crowd. And I thought, “This is our crowd. We’ll have a good time. This won’t be as scary as we think it’ll be.”

On recording material with Ona:

I contributed to American Fiction in very, very small ways. All of the organs and just about all of the keyboard parts on that record are played by P.J. Woodard, and he did a great job playing on it. I only play on three tracks, including “World at War” and “American Fiction.” But most of that record is all P.J. I just jumped in at the end and did what I could. All of the songs were just about done by the time I got back to Huntington. They were putting the finishing touches on the record by the time I got back home.

Credit Courtesy of Ona
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Ona’s most recent release was American Fiction.

The first album, from what I’ve gathered, was a lot of Zack and Brad sharing the writing experience pretty equally. I know that for some songs, Zack would write them entirely himself, and then Brad would come up with another piece or a bridge or an outro.

From the practice sessions we’re having now, it definitely feels like it’s more of a team effort. Someone usually comes up with an idea, then Brad is usually quick to write up lyrics. Max will throw a verse or lyrical idea out there, and then it’ll catch. So it’s definitely a team effort, which I like.

On the meaning behind his new solo single ”Jewel City:”

The career is great, and being able to write, record and perform is priority No. 1. But I’m not a huge fan of Huntington, or I wasn’t when I left, for sure. That’s why I left to gain new experiences. But Huntington has improved a lot since I’ve been gone, and the scene is really strong for a small city. So this is a transitional song about weighing the pros and cons. The lyrics show that I’m not super happy to be back, but I’m comfortable. The longer I’m here, I’m happy about it.

On his hopes for #WVmusic:

There are definitely genres that work better around here than others. I love synthesizers and keyboards, but I don’t see very many keyboard bands, so I’m trying to fill that gap. I would love to be the flagship keyboard artist [laughing].

On the future of Ona:

I think we’re going to make a really good second record, and it’ll be different enough where people will see that there’s growth happening here. But the common denominator is definitely going to be Zack’s guitar playing and Brad’s voice. It will still feel like the first album, but there’s definitely new things happening in there that I’m really excited about.

The next record will be a little while from now, but not too long. I would say next year sometime. We don’t want to wait too long, that’s for sure.

Music featured in this #WVmusic chat:

Brad Goodall- “You Can Stay”

Ona- “World at War”

Brad Goodall- “Jewel City”

Ona- “American Fiction”

The Secret to Making #WVmusic Look as Good as it Sounds

Since the show began almost two years ago, A Change of Tune has highlighted some of the best up-and-coming artists out of these West Virginia hills with podcast-y chats ranging from Tyler Childers to Coyotes in Boxes’ Sean Knisely, Twin Cousins Records to Qiet and beyond.

But those interviews have been a bit infrequent, and since West Virginia Day is coming up (not to mention A Change of Tune’s second birthday), we thought we’d do something special: 30 days, 30 brand new #WVmusic interviews that range from Morgantown alt-rockers and Parkersburg singer-songwriters to West Virginia music venues and regional artist management and beyond, all of which contribute to this state’s wild and wonderful music scene.

And today, we are chatting with 37-year-old Jimbo Valentine. He’s not exactly a singer or a songwriter. But even though you don’t hear his work, you’ve undoubtedly seen it around the West Virginia music scene. From concert posters in Morgantown and Huntington to album artwork for Charleston bands to listening party signage down in Fayetteville, Jimbo’s work makes West Virginia music just as eye-catching as it is ear-catching.  Since he’s worked on over 1200 pieces for various artists over the years, we asked him about his creative process, his favorite pieces and how music plays a role in his artistic life.

Jimbo Valentine is a graphic designer with Brand Yourself, not to mention a freelance artist. Hear #WVmusic (some of which he’s created posters for) on A Change of Tune, airing Saturday nights at 10 on West Virginia Public Broadcasting. And for more #WVmusic chats, make sure to go to wvpublic.org/wvmusic and subscribe to our RSS / podcast feeds!

Credit Jimbo Valentine
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Jimbo Valentine regularly designs Huntington Music & Art Festival promotional material, including this poster from last year’s festival.

Interview Highlights

On the art he creates in and around West Virginia:

I do a lot of graphic design around the area and the state, making posters for The V Club and Black Sheep Burrito and Brews, as well as bands and events and festivals and really whoever needs whatever they need. I do a lot of album layouts and T-shirt designs and sticker designs. I also… oh man, I don’t know where to start [laughing]. Designing the cards for West Virginia Public Broadcasting’s #WhyListen: First Listen Music Party was a fun event to do.

A lot of people like to look down on West Virginia and don’t think we have much of anything to offer. But we actually have really good artist communities that have been building and building. I started working at The V Club in 2009, and I had been doing a little stuff before that, but that was when I really started getting more involved with everybody in the region. Ever since then, it’s been non-stop growing. Just all kinds of people you don’t expect who play music and make art and do all kinds of stuff. That’s really one of the best things we have to offer. But it’s getting people to recognize that.

On moving from Fairmont to Huntington:

I’m from Fairmont, from up in-between Morgantown and Parkersburg. Actually, this May marks my 14th anniversary of living down here in Huntington. I’ve almost lived here in Huntington as much as I’ve lived up in Fairmont. At this point of time, Huntington feels more like my home than Fairmont actually is.

Like most stories, it was a failed love story. I moved down here with a girl who was from Huntington and who graduated from West Virginia University. Give a year or so, she was out of the picture, and I was just left here. I started going to Marshall University for a little bit, and it didn’t work out too great. Now I’m here [laughing], trying to do something. I don’t know what, but…

On getting into art:

I had grown up doing art in high school, and I started taking art at Fairmont State for a year-and-a-half, but I dropped out of there. I didn’t do any art for a long time, but after I moved down here, I had a bunch of time on my hands and started learning how to use Photoshop. I bought some screen printing gear and taught myself how to screen print. I decided I’d try to make a go at this for a living, which I’m still working towards. So I tried learning how to do it around 2007, but 2009 is when I really kicked it off.

Credit Jimbo Valentine
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This 2006 Todd Burge / 63 Eyes / Tripleshot show marked Jimbo Valentine’s first as a #WVmusic graphic designer.

On his first gig poster:

It was for New Year’s Eve at a show at 123 Pleasant Street for 63 Eyes and Todd Burge. That was the first gig poster I had ever done. I got hooked up through the poster community because I would go to website called gigposters.com and post on their forums, and a guy on there from Saint Albans hooked me up with that gig.

I definitely listened to 63 Eyes and Todd Burge a bunch [prior to making that poster]. In high school and my formative years, that was my band. 63 Eyes were some of the earliest shows I had ever seen, back when 123 Pleasant Street was still The Nyabinghi. So it was really cool to make that my first poster because it was something I had grown up with. Todd is obviously one of the greatest West Virginia musicians we have, and I still have a big place in my heart for 63 Eyes.

On the number of artists he’s worked with in West Virginia:

Honestly, at this point of time, there’s not many bands in West Virginia or the region that I haven’t done something involving them. Which is pretty awesome. I’ve done over 1200 gig posters at this point of time, and some of them I have had the opportunity to do multiple things for. Working at The V Club has gotten me to be able to do posters for national acts and other regional acts. Like I just did a poster for The V Club for Kiefer Sutherland’s band, which is a weird thing to add to your list because I never in a million years would expect to be doing something like that. And that’s some of the cool stuff that I’ve gotten to do: the stuff I didn’t expect.

Credit Jimbo Valentine
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Jimbo Valentine designed the gig poster for actor-turned-musician Kiefer Sutherland’s recent concert at The V Club.

I’ve done posters for the legendary bands that I like, including Saint Vitus and The Obsessed, people who have been around for a long time. I’ve also gotten to do posters for really cool bands like Man Man and The Felice Brothers.

On listening to #WVmusic growing up:

There was a band from Morgantown called The Law Abiding Citizens, and I used to go see their shows. They were a punk hardcore band. Fast-forward after their break-up, they did a reunion show, and I got to do a poster for them. That was really cool.

There weren’t really any bands from Fairmont. I mean, there were bands up there, but it was weird at that point in time because some of them were basically bar bands, and I wasn’t old enough to see too many of them. But 123 Pleasant Street (back when it was The Nyabinghi), sometimes they would do early shows that were all-ages and then at night, they would do an 18+ show.

Karma to Burn was a band that I grew up listening to. They blew up, disappeared for a little while, then got back together, and I got to screen print posters for all four of their West Virginia reunion shows and a poster when they played in England. I’ve done stuff for their side projects and such, which is cool because I grew up listening to them. Now I work for them, and now they’re my friends. To me, sometimes it feels like completing a circle of your life.

That’s why I got into doing this: I love bands, and I love music. And I want to make T-shirts for bands, which is totally a 12-year-old goal that I was doing in my 20’s. But that’s really where that started from.

Credit Jimbo Valentine
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Were it not for Maryland rock band Clutch, Jimbo Valentine might not have gotten into #WVmusic graphic design work.

On his first gig poster for The V Club:

One of my all-time favorite bands is Clutch. They’re a Maryland / West Virginia-based band. I grew up loving them and going to their shows. I used to go onto their message board, and when I started getting into all this art, the guy who ran the message board hooked me up to make some screen printed posters for them. And then in 2009, the first time they played at The V Club, I had already contacted them and made a poster for them and showed up to the show with it. That’s when The V Club’s Patrick Guthrie saw it and found out that someone in town made it. That’s how I got hired at The V Club. That was all because of Clutch. That’s how all this happened.

On the process for making posters:

Once they have the opening acts and bands nailed down, I get to work. The next step depends on how familiar I am with the band. If it’s a band I already listen to, I might have an idea for the design. Sometimes I get an idea and then try to make that idea come to life. Other times I sit down and start trying to do things that might look cool. I’ll find old stock photos or a photo I’ve taken. Maybe I’ll get an idea from an illustration. Or a combination of all those things.

Credit Jimbo Valentine
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Yep. Jimbo did this Jason Isbell gig poster back in 2014.

Then I try to match it to the feeling that I get when I listen to that band. Even if it’s a band that I don’t know, if they have something online to check out, I’ll listen to it to see what kind of vibe I get from it. I’ll look at the things they’ve released and see what kind of vive they go for, so I can play off that. I always try to match it to the feeling of the band. I never try to shoehorn a band into a piece of work that I’ve made. To me, it’s all about representing what the band is about or what the band sounds like.

It also depends on the opening act. Sometimes you have a show where all the bands are similar. And sometimes you have a show that’s like a grab bag, where all the bands are different. Say you have an Americana show; it’s easier to tie it all together with that kind of imagery. But then sometimes you have a show that has an Americana band, an indie rock band and an acoustic something: that gives me the opportunity to do something a little weirder, a little broader. It really is a show-by-show basis.

On his favorite poster creations:

Some of my favorite posters are the ones where, when I did them, they were creative turning points for me.

Credit Jimbo Valentine
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It’s been a few years, but people still talk about this poster that Jimbo Valentine designed for Man Man’s 2014 show.

The Man Man poster that I did was one of my absolute favorite ones, because it was one of the first ones I did on a new tablet with a screen on it, so you could draw right in Photoshop. I loved how the poster turned out, and l lot of people have told me that’s their favorite poster that I’ve done.

I did one for the band called Universes. They broke up, and one of the guys moved away, but I did a poster for them a few years ago. It had a Native American in it, but the techniques I used in it? I had never done anything like that in Photoshop. It turned out so well, I ended up using it as a basis for painting a mural outside The V Club. So that’s one of my favorite ones.

I’ve done quite a few for Tyler Childers and Ona that turned out really well. I love working with those guys.

On the #WVmusic scene:

It’s really, really good now. I want to say that a few years back, we probably had more bands (at least in Huntington) and maybe a little more variety. At this point in time, there might be a little less bands, but all of them are top notch. So it’s a balance of quality over quantity.

Credit Jimbo Valentine
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Tyler Childers is but one of the many regional artists that Jimbo loves to work with, not to mention listen to.

One of my favorite things is stoner rock and doom music, and we had more of those bands here in Huntington a few years ago. But now we don’t really have those bands anymore.

On advice to folks wanting to get into gig posters:

If you know somebody in a band and they’re going to put on a house show or a show at a bar, see if you can do a poster for them. Do some work, show’em what you’ve got. And then if you have the opportunity, do your best. If it’s good enough, people will notice and people will start asking you to do it. You have to fight tooth and nail to get really, really big. It takes a tremendous amount of skill to get there, but sometimes it just takes being in the right place at the right time to get the right set of eyeballs on it. 

Music featured in this #WVmusic chat:

Of the Dell- “Runnin’”

63 Eyes- “Who”

Big Rock and The Candy Ass Mountain Boys- “Good Ole Wagon”

Tyler Childers- “Shake the Frost”

How One Man's Made #WVmusic Sing

Since the show began almost two years ago, A Change of Tune has highlighted some of the best up-and-coming artists out of these West Virginia hills with podcast-y chats ranging from Ona to Tyler Childers, Rozwell Kid to Qiet and beyond.  But those interviews have been a bit infrequent, and since West Virginia Day is coming up (not to mention A Change of Tune’s second birthday), we thought we’d do something special: 30 days, 30 brand new #WVmusic interviews that range from Morgantown alt-rockers and Parkersburg singer-songwriters to West Virginia music venues and regional artist management and beyond, all of which contribute to this state’s wild and wonderful music scene. 

Today, we’re chatting with Huntington’s own Ian Thornton, a 30-something who has become a sort of father figure to the West Virginia music scene, and no wonder: he’s played here, he’s booked shows here and he’s even put on a local music festival that’s grown exponentially over the last 7 years. But we’ll let him describe what he’s done and what he hopes to do for West Virginia music.

Ian Thornton is the founder of the Huntington Music & Arts Festival as well as Whizzbang Booking and Management. You can catch him as part of William Matheny’s band on June 26 as part of FestivALL’s presentation of Mountain Stage. Hear his musical friends on A Change of Tune, airing Saturday nights at 10 on West Virginia Public Broadcasting. For more #WVmusic chats, make sure to go to wvpublic.org/wvmusic.

Interview Highlights

On his start in music and his father (the namesake for Whizzbang Booking and Management):

I guess it ultimately goes back to my dad. Huge music buff. Couldn’t snap his fingers in rhythm, but he could tell you everything about the Kinks or Dublin Bagpipes or folk music. The guy was incredibly intelligent on a lot of fronts. That’s where I got a love of music from the get-go, getting into the Beatles or the Stones or Buddy Holly. 

Then I got my first instrument in high school [as a] freshmen, hanging out with friends and playing music. But I really started taking part in the music scene with The Love Coats, which was my first band that was really doing stuff in Huntington. With them we saw moderate regional success. We weren’t huge or anything, but we did well in our area.

I was in another really cool band called Desolation Row, [where] we were a little heavier. [Then] AC30 came from a band called Whirling Dervish, [which] lost a couple of members, added a couple of members and turned into AC30.

On wanting a career in music at a young age:

I knew I wanted a career in music since middle school, [but] I didn’t know how. Everyone wants to be in a famous band. Who doesn’t want to play Wembley or Madison Square Garden? Always carry day jobs, that’s the thing about music. You always need some other income. If you depend on music from the get-go, you’ll be in a lot of trouble, [and you’ll] be really hungry.

On opening a bar in Huntington:

We got ahold of Shamrocks, my brother and I, in ’08. The Love Coats had broken up already, and I was still in love with playing shows, meeting bands and that whole atmosphere. The Shamrocks venue was actually where I played my first rock’n’roll show, [which] was called Marley’s Doghouse at the time, and it came up for sale. None of us had ever been in the bar business or ran a bar, we kind of jumped in with two feet and I took over the entertainment and booking side.

That’s kind of where it all started with me learning how to book shows, talk to bands, and handle events of that nature. It was a long process, a lot of learning, but we caught our stride and were doing really well there for awhile.

It was a good venue, cool room. Dirty dive bar. Smelled terrible, concrete floors. That was the essence of it. I was going through Myspace, trying to find bands in the area. Most venues have to field so many emails about bands wanting to play, being picky-choosey. [But] at that time, I was like, “Please play this bar. We have to have music.”

I was putting really funny bills together. Which is something I’ve liked to do since then. I’d put a country act with a metal act, or a punk rock with a hip hop. At first it was out of desperation but I really like the eclectic style. I like more than one style of music; I think people like more than one style of music. If you limit yourself to only one, you’re doing yourself a disservice.

That first year was rough. It was slow going. But eventually we started catching some tread in the area. The thing about Huntington is there isn’t a lot of choices for live music. Today, we’re down to the V Club. There’s other places that will do music, but I wouldn’t call them venues. Like they’ll have music in their bar.

With Shamrocks, we were hitting a niche. We took the role of the dirty dive bar, and I like that. That’s what rock clubs are: musty and dark. That’s where the best things happen, I feel. We caught on with a lot of the scene, and people who couldn’t really get shows in Huntington. We were more open arms.

On the sustainability of #WVmusic:

If people aren’t getting behind it, and you aren’t having that thriving force behind it, it’s hard for people to sustain it. People get older too. That’s a thing with bands: it’s a lot of fun when you’re 22 or 23, but you get older and have to get more serious about your life, [so] bands take backseats. From our heyday, there’s only a few left [like] Sly Roosevelt and Deadbeats and Barkers. I think music scenes go in ebbs and flows, a lot of high points then it kind of drops off. Recently we’re on another upturn. People are getting inspired again, and you see bands popping up.

Credit Courtesy of Ian Thornton
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Ian Thornton began the Huntington Music & Arts Festival on a wing and a prayer. Now, it’s grown to a full week of music, arts and collaboration in Huntington.

On the goal of the Huntington Music & Arts Festival, which was started nearly 7 years ago:

There weren’t any festivals in town promoting our local scene other than two bars. And the problem with that is you’re cutting out 90 percent of your potential listeners. Not everyone wants to come to a bar and a show that starts at 10:30 at night. You’re limiting yourself to people listening to your music. I wanted to bring those bands out of the bars and to the forefront of Huntington. A daytime family-friendly event where they could enjoy some of these bands that I felt were doing really good and that I could get behind. You could have fun and still go home and get to bed at a decent hour if you needed to.

The first year… the event went well, but it was a hard thing to get together. I had never done it before, and I jumped into it. I’m a really particular person because “if you want something done right, you have to do it yourself,” and I’ve been burned in the past. I wanted to take it upon myself to have a successful event, [where] I have to do a majority of the work to pull it off. I’ve probably put more work on myself than I should at times, and I’m getting to a point where I can rely on people. I can finally delegate some stuff out. I’m learning… [laughing] I’m slowly giving up!

On the process behind picking acts for the Huntington Music & Arts Festival:

When it comes to picking bands out, I try to see as many shows as I can throughout the year. My main concern is if a band is active, they’re actually doing something. I want them to have something to promote. I guess it’s kind of like Mountain Stage: you’re not just picking people to pick people. You’re [looking for] a working band, aspiring to do something positive, promote your music and do things. [So] that’s what I like to look for: bands on the rise, or are actively doing it.

It gets a lot tougher because I have to separate friends [from work]. I have to treat the Huntington Music & Arts Festival with a level of responsibility and can’t let everyone on it.

Like Of the Dell, those boys are a perfect example. They were hounding me last year, [and I would tell them,] “You guys are great, and I love you, but you’re just not ready.” Now they’re more than ready for a spot this year. They’ve hit the game hard and have over 25 original tunes [now]; they’ve put the work in and you can see it.

Credit Kaci Tallman
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Ian Thornton (far left) enjoying a break from a festival with his #WVmusic friends (who happen to be members of Tyler Childers & the Foodstamps and Ona).

On being the manager and founder of Whizzbang Booking and Management:

Essentially what I’m doing is selling a band. I’m trying to sell a band to a venue who’s never heard of this person, or me, so if you’re just doing to make a little dough, it’s a half-hearted attempt. I refuse to act in that manner. So when it came to picking the roster, those are all people I have a lot of faith in, and I really enjoy their music personally. I could listen to it, and I listen to it often. I think that makes my job easier because you’re more sincere about it. I think sincerity is a big proponent of this sort of thing because if you don’t believe in it, how can you get someone else.

I try to rely on my credibility, that I’m passionate about what I do.

Credit Courtesy of Ian Thornton
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Ian Thonrton began Whizzbang Booking and Management in the Spring of 2016.

On being friends with (and managing) Morgantown’s William Matheny:

I’m incredibly excited about William. He’s one of the first ones I’ve contacted back in the Shamrocks days, and to this day I’ll stand behind the Born of Frustration album. We hit it off early, and I’ve been a huge fan of his for so long. At Shamrocks, I would only let sound guys play local music in-between bands. I don’t know how many times I’d only play Billy’s record back there.

From a managing sense, Billy’s incredibly intelligent. He’s been in the scene for a long time. He knows what he wants. In terms of managing, I only truly manage Tyler, Ona and Of the Dell; the rest I help out [with], give ideas, talk back-and-forth. I primarily book those acts. [But] William is a force of his own. He teaches me things. He asked me to join his band, [which] I think he and Bud [Caroll] came to the conclusion because Adam Meisterhans plays bass on a majority of the record [and] he wouldn’t be able to make all the gigs. So they invited me to play, and I jumped on it to play with a guy I’ve been a huge fan of for years. It’s kind of fun to be that involved in something and separate yourself to pitch it too. We’re a nice couple; we make it work.

On working with Bud Carroll over the years:

Bud and I really hit it off! I knew who he was early on, [but] we weren’t really friends in the early Shamrocks days. [But] The Love Coats opened up for American Minor, we started talking and we’ve been incredibly close ever since. He’s been integral to the early days of the Huntington Music & Arts Festival. [Our band] AC30 was a really fun run, and we never really broke up; we kind of just stopped playing. Hopefully we play again. We’ve got some songs recorded that I’d like to get out there.

On being called a “father figure” in the #WVmusic scene:

It’s been a main goal of mine to treat bands well from the get-go, and I think that stems from me having a musician background to begin with. And I think when you treat people well, you get it in return. Ultimately when it comes to taking on the roll I have, it wasn’t intended by any means. If you told me 8 or 9 years ago that this would be where I was, I don’t know if I’d believe you or not. It’s a matter of doing it, really. It just became a passion of mine that kept going. When it comes down to it, people can talk all day, but until you take the effort and step forward and take the responsibility on, nothing’s going to change, nothing’s going to happen with it. I didn’t really see that getting done at the time.

So I just felt it upon myself, I had a great opportunity with a rock venue. One thing just kept leading to another. I was earning the respect from a lot of bands with the venue treating them right when they weren’t being treated right at other places.

I do get joked about with that stuff every now and then. All the Ona boys call me dad, and in return the Foodstamps starting calling me mom. [Laughing] So I have the whole thing there.

It’s a matter of wanting to do it, and actually enjoying it. Nothing I’ve done is for recognition or anything. The main goal is promoting WV/Tri-State music. I would put our scene against the Seattle boom in the ’90s or the Austin boom. I think we’ve got, per capita, just as good of stuff as anywhere in the nation. If I have to be the one to push it, that’s what I’m going to do.  Until I can’t do it anymore, or for some reason it gets pulled out from under me but so far so good!

Credit Max Nolte
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Ian Thornton on public transportation in D.C. as he accompanied Ona to their Sirius XM The Loft performance.

On the highlight of his #WVmusic journey:

Huntington Music & Arts Festival. If I had to be proud of something, it’d be that. It brings a lot of people together. That thing takes months and months of planning, phone calls, hitting the streets and getting sponsorships myself. But then it’s over in a flash. You get there at 8 in the morning and before you know it, the last band is hitting the last note. It kind of shoots by. I did all this stuff and now it’s over. But it’s such a thrill. It isn’t just a Huntington thing; it’s West Virginia-Kentucky-Ohio. Seeing these bands so happy and being together with other bands their friends with or love, and seeing them all onstage in one day, or it’s a whole week at this point. We’re growing this to something I think will be something Huntington pushes. I think it will be one of their attributes, and that’s my goal. People coming around to see it, filling up the hotels and businesses. Doing what we can to make Huntington a great city.

It’s obviously a grandeur idea, but like how SXSW is. All different art forms are expressed, people come from miles-and-miles, countries away. I mean, it’s Austin, TX. But I think we can do that on a small scale. And we’re finally getting noticed some of the people in Huntington…. We’re not just a bunch of rock n rollers renting out the amphitheater playing guitars loud. This is a serious thing; we all take it seriously. We’re here to promote it and show what your city has to offer you. All you have to do is buy a ticket.

On the future of the #WVmusic scene:

I think we’re on quite the rise, I think some great things are about to happen. I’m seeing new bands pop up; new bands I really dig. You know, I preach Tyler Childers and Ona heavier than anything. I’m closer to those guys. I believe in them more than anything. I’d risk life and limb for both of them. I think seeing them doing things that are quality and getting recognition across the country, literally. Even other countries at this point. I look at their sales and the attention they’re getting, and it’s inspiring. All it does is keep increasing passion. It’d be one thing to keep beating a dead horse, or run into a wall, but if you get behind something and it catches on, it does nothing but invigorate you, and make you want to push harder, get more acts doing things.

When I came into the scene, it was really funny. The Love Coats were the only pop-rock band around, so there was no one to play with.  What we did was learn 3 hours’ worth of music, basically do our own shows because it was a really heavier scene. 

The ’90s Huntington scene which was a little before my time was huge with bands like Chum doing huge things. We were a heavier scene, and it was starting to wain off when I started coming up to it. It’s transitioned now, I don’t think you put your finger on just one thing or another. We’re eclectic and I love it. Being eclectic will bring more music than being stifled. Seeing new bands pop up across genres is really inspiring, and I think we’re on a rise personally.  There’s great things happening, past couple of years, and great things to come.

On advice to young West Virginians looking to get into music:

I would say just love what you do, and be passionate about it. And be ready to work hard, because that’s what it takes. And don’t put money as your ultimate goal, I know bands that do that and nothing good comes of it. If you love music, love music. If you love what you do, love what you do. Believe in what you do and push for it. You will reap benefits from hard work. Love what you do, practice, hone your craft and just believe in yourself. Network, meet other bands, become friends with other bands because nobody can do everything on their own. It takes that networking and comradery to make a music scene to help build everybody. It’s not a one-person thing; it’s a music scene for a reason. So you go watch other people’s bands so they’ll watch your band. You have to be a part of it.  You can’t just jump in and expect anything. Work for it, earn it.

On his hopes for #WVmusic in the years to come:

I hope that we become a focus of the national music scene, and I hope we can set a bar because, I hate to be the guy to beat on West Virginia, but we have a stigma about us. [Laughing] Hell if they even know West Virginia is a state. It’s constantly a thing we have to battle. I’d like to have such an impact that people will be like, “We have to do what they’re doing in Huntington. A small city, but look at what they’re doing. Look at how active they are and in sync with each other.” I want to build a music scene that can be admired from the entire nation, not just West Virginia or the surrounding areas.

Music Featured in this #WVmusic chat:

Ona- “American Fiction”

Ona- “World at War”

AC30- “Round and Round”

Tu(n)esday Wrap-Up: J'Ona, 'A Change of Tune' Posters & Movie Music Magic

Missed out on last week’s ‘A Change of Tune’? Don’t know what to expect in the week to come? Here’s your Tu(n)esday Wrap-Up.

Interview(s):

Last Sunday’s Mountain Stage was a dream. Between our good friends Ona making their Mountain Stage debut to seeing our first indie music crush Ra Ra Riot synth-pop it out to crushing over Overcoats’ unsigned folktronica sound, the show was our favorite musical moment of 2016 (so far, that is). The show will be available on VuHaus and NPR Music in the near future. In the meantime, you can hear our chats with Ra Ra Riot and Ona on our website and listen to Overcoats on our past show playlists.

Credit Josh Saul
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Joni Ona = J’ona

‘A Change of Tune’ Feb. 21 Playlist / Downloads:

Speaking of playlists, check out last week’s #achangeoftune playlist below and find downloads for most of the songs from our West Virginia public library friends on Freegal.

Alabama Shakes vs. Rolling Stones- “Don’t Want to Miss You No More”

Santigold- “Chasing Shadows”

Francis- “Horses”

Andrew Bird- “Capsized”

DIIV- “Is the Is Are”

Matthew White- “Cool Out” feat. Natalie Prass

Qiet- “Daddy’s Too Old”

The Sea The Sea- “Set Us Free”

Ra Ra Riot- “Foreign Lovers”

Rostam- “Wood”

Weezer- “Thank God for Girls”

Thao and the Get Down Stay Down- “Nobody Dies”

Alex G- “Mary”

Hannah Grace- “Keep Your Love”

The Tulips- “Heroes” (David Bowie cover)

The Week to Come:

– We’re proud to announce that ‘A Change of Tune’ will present our #WVmusic friends The Sea The Sea and Qiet‘s double album release show this Saturday, February 27 at the Clay Center in Charleston. Find out more about the show here and pick up your tickets here. (Did we mention we’ll have ‘A Change of Tune’ Qiet/The Sea The Sea posters for sale?)

Credit J. Travis Morton
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– Speaking of Qiet, we had the pleasure of sitting down with the eclectic rock band’s frontman to chat music and mountains. Keep an eye on our page and our socials for the complete chat when it goes live this Friday.

– In honor of this Sunday’s Oscars ceremony, ‘A Change of Tune’ is heading to the movies! Tune in this Saturday from 10-11pm on West Virginia Public Broadcasting to hear movie music tunes and to win tickets to the West Virginia International Film Festival’s spring film festival and their February 28 Oscar Party.

– Have any music rec’s? Send them our way! You can reach the show @achangeoftune on Facebook, Twitter and Instagram. And if you’re a fan of #WVmusic discovery, support ‘A Change of Tune’ by becoming a member of West Virginia Public Broadcasting.

WATCH LIVE: Mountain Stage feat. Ra Ra Riot, I Draw Slow, Overcoats, Walter Martin & Ona

This Sunday, February 21, point your browser to MountainStage.org at 7pm EST to watch a LIVE recording of Mountain Stage with Larry Groce via VuHaus.

Sunday’s performance at Charleston’s Culture Center Theater marks Mountain Stage’s 864th episode and features performances by seminal indie rockers Ra Ra Riot, five-piece Irish bluegrass band I Draw Slow, folk soul duo Overcoats, The Walkmen’s Walter Martin and West Virginian rock’n’rollers Ona. Our radio listeners will hear this episode on over 150 NPR stations via NPR Music starting April 15.

For those of you watching along online, make sure to share your listening/watching experience with us! Use #MountainStage and #gotowv.

Tag Mountain Stage on Twitter, Instagram, Tumblr and Facebook. Find VuHaus on Twitter, Instagram, Tumblr and Facebook.

Watch more Mountain Stage performances on VuHaus.

So, What'd You Think of Our #WhyListen First Listen Music Party?

If you’re reading this right now, chances are you made it out to Wednesday night’s #WhyListen First Listen Music Party at Black Sheep Burrito & Brews in Huntington.

But, first things first: Thanks so much for coming out and talking music with me, Mountain Stage‘s Larry Groce, West Virginia Public Broadcasting’s Dave Mistich and WMUL‘s Nathan Thomas. Your support makes cool public radio events like this happen, and we never forget that.

Considering we’re still in the infant stages of our NPR Generation Listen collaboration, we want to hear from you about how Wednesday’s shindig went. What did we absolutely nail? What could we have done better?

We plan on doing more of these types of events in the future and since you’re a driving force for all of it, we really would like to know what ideas you might have.

So, do us a favor and fill out the form below and let us know what you thought about Wednesday’s event and anything else that might be on your mind. Oh, and if you want a playlist of Wednesday night’s tunes (minus soon-to-be-released tracks from Ona and Coyotes in Boxes), check out the Spotify playlist below the survey.

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