January 1, 1973: Songwriter Jack Rollins Dies

Songwriter Jack Rollins died on New Year’s Day 1973 at age 66. The prolific composer wrote more than 500 songs but will always be remembered for two holiday favorites.

Rollins was born in Keyser in Mineral County in 1906. As a youth, he wrote poetry with his mother, who encouraged him to become a songwriter. He left home at 18 and worked in a glass factory, as a railroad baggage handler, and in a carnival. On the side, he started writing lyrics as a freelancer before joining a New York publishing company in 1948. The next year, he co-wrote “Here Comes Peter Cottontail” with Steve Nelson. The song sold more than a million copies.

Then, in 1950, he and Nelson penned “Frosty the Snow Man,” which was a big hit for Gene Autry. He and Nelson also wrote “Smokey the Bear” for the U.S. Forest Service. The character was originally known as Smokey Bear, but the composers added “the” to his name because it fit better musically.

Jack Rollins is buried in Keyser. He was inducted into the West Virginia Music Hall of Fame in 2011.

Meet The West Virginian Responsible For The Classic Christmas Song, 'Frosty the Snowman'

The man behind the lyrics of Frosty the Snowman, Peter Cottontail, and Smokey the Bear is none other than West Virginian, Jack Rollins. His song about a magical snowman coming to life and bringing holiday cheer can be heard almost everywhere this time of year. In 2011, Rollins was inducted into the West Virginia Music Hall of Fame.

Jack Rollins – West Virginia Music Hall Of Fame Induction

Rollins, who’s also known as the real Frosty the Snowman, was born in Scottdale, Pennsylvania on September 15, 1906, but he moved to Keyser, West Virginia with his family when he was three or four years old. He ended up growing up in Keyser and as an adult lived in New York, California, and Ohio, but West Virginia was always special to him.

“Your home is where your heart is, and his mother and his brother settled in Keyser, West Virginia,” said Rollins fan, Champ Zumbrun, “and he would come home at every opportunity while his mother was alive. In fact, if you go to [the] cemetery, he’s buried next to his mother.”

Zumbrun wrote an article in 2011 about Rollins’ life that was published in Allegany Magazine in Cumberland, Maryland. He’s a retired forest ranger from Maryland and he’s also a musician.

While working as a forester, he performed Jack Rollins’ song, Smokey the Bear every weekend for more than 30 years.

In 2011, Zumbrun received a surprising phone call.

“The chief of the Smokey Bear Program nationally learned that Jack Rollins, who wrote Smokey the Bear was going to be inducted to the West Virginia Music Hall of Fame,” remembered Zumbrun, “and they were reaching out to the National Forest Service office to find out some information about Jack Rollins, and since I had been researching Jack Rollins, they contacted me, and connected me with the West Virginia Music Hall of Fame, and they asked if I would share my information with them, and I said sure, anything to help Jack out.”

 

The West Virginia Music Hall of Fame also learned about Zumbrun’s history singing Smokey the Bear, so the group asked him if he would sing at Rollins’ induction ceremony. Zumbrun said yes.

The West Virginia Music Hall of Fame was, however, still looking for a family member to accept the award on Rollins’ behalf.

Credit Wikimedia Commons
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A Little Golden Book’s storybook edition based on the 1950 song of the same name. Cover art illustrated by Corinne Malvern.

That’s when Jack Rollins’ grandson, James Busemeyer from Ohio, came forward to accept the award for his grandfather.

The song has become a classic. This time of year, we hear Frosty the Snowman playing on radio, television, movies, and in shopping centers.

It was written in 1950, but is still so popular today, and Champ Zumbrun knows why.

“Because I think people always need songs that are happy and have a message of joy and that’s what Jack was all about. If you want to know Jack Rollins just look at the lyrics in his songs. They’re happy, they’re innocent, they’re full of joy. I think people always need to celebrate and be reminded that life’s not drudgery, and there’s a spirit in life that’s  joyful, and those songs if you listen to them are joyful, happy songs.”

The music of Frosty the Snowman, Peter Cottontail, and Smokey the Bear was composed by Rollins’ partner, Steve Nelson.

Walter E. “Jack” Rollins died on January 1, 1973.

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