On December 22, 1928, Fairmont’s WMMN radio station went on the air. The call letters were based on the initials of popular Fairmont attorney and U.S. Senator Matthew M. Neely. Like many other radio stations in Appalachia, WMMN played an important role in the growth of country music.
In 1938, WMMN began hosting a live Saturday night show. The Sagebrush Roundup was broadcast from Fairmont’s National Guard. It featured some of the bigger names in country music, including Buddy Starcher and Grandpa Jones, who would later become a beloved TV star on Hee-Haw.